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The work of career professionals intersects with various forms of advocacy: from empowering clients to make informed life decisions, to championing policy changes within institutions. The resources below aim to help career professionals engaged in employer advocacy, including promoting inclusive hiring practices, educating employers about bias, encouraging retention strategies and supporting flexible work arrangements.
Looking for support crafting your advocacy message to employers? Don’t miss this brand-new free resource: the Beyond Decent Work Playbook: A National Advocacy Campaign for Career Development in Canada. You’ll find key advocacy messages for businesses, a step-by-step guide to creating an advocacy communications plan – and more!
3 ways WIL facilitators can enrich student and employer experiences (CareerWise) [Article]
Work-integrated learning (WIL) gives students the opportunity to put theory into practice and allows employers to benefit from diversified skillsets. This article outlines ways that WIL facilitators can strengthen partnerships by fostering clear communication, aligning expectations and providing tailored support to employers
Anti-racist recruitment: 4 strategies to meet talent needs (CareerWise) [Article]
This piece is the second installment in a three-part series that explores learnings that the field of community development can offer HR professionals. Its insights are based on the East Scarborough Works, a community-wide strategy to move people from poverty to employment. It explores how integrating tools for equitable hiring in recruitment practices can help HR professionals reach untapped labour pools.
Delivering Social Justice; a collaborative strategic approach (Career guidance for social justice) [Blog]
The London Metropolitan University’s Career Education Framework integrates social justice in its focus on careers and work-based learning. This framework exemplifies the integration of inclusive leadership, real-world placements, and collaboration between students, staff and employers to foster social change.
Employee Engagement and Retention Strategies (McGill University) [Course]
Learners will gain a comprehensive understanding of engagement and retention, and how the two are inextricably linked. It designed for human resource professionals, as well as professionals and managers at any level. Examples of key takeaways are understanding major drivers of engagement, the ROI of investing in people, and the importance of learning and career development. The online course runs from April 28 to May 2, 2025.
Employee Recruitment and Retention Resource Center (EAB) [Resources]
While geared toward higher-education leadership teams, these resources aimed at bolstering employee recruitment and retention are also applicable to other sectors. This includes insights on recruiting and hiring strategies, employee engagement and effectiveness, career and leadership development, flexible work for hybrid and remote employees, and inclusive recruitment and retention practices.
How to engage in ethical advocacy work in career development (Careering Magazine) [Article]
This piece outlines ethical considerations for career practitioners engaged in advocacy such as informed consent, client comfort and conflicts of interest. It touches on four types of advocacy that could intersect with the practitioners’ work: self-advocacy, professional advocacy, citizenship advocacy and public advocacy.
Hybrid Work Cost Savings (Room Manager) [Blog]
Career professionals can leverage information from this blog to champion flexible work arrangements. It covers potential cost savings with a hybrid model such as employee flexibility and reduced expenses in real estate, technology, travel, operations and employee benefits. This post also shares examples of companies that have successfully adopted the hybrid work model.
Job Development: How to Establish Solid Employer Relationships (Career Professionals of Canada) [Article]
Brent Warman is a Certified Career Strategist and a Certified Résumé Strategist. He has experience helping clients with developmental and intellectual disabilities find and maintain employment in Calgary. In this piece, he shares practices that have proven effective in developing strong relationships with employers for the benefit of his clients.
10 Ways Employers Can Address Their Talent Needs by Partnering with Career Development Professionals (CERIC) [Toolkit]
This 2023 edition of CERIC’s popular toolkit highlights 10 ways that career development professionals (CDPs) can partner with employers to meet their recruitment, retention and training needs. It includes additional insights from more CDPs across the country who work with employers every day within their communities. An infographic summarizes key strategies for employers from this free resource.
Working With Employers to Recruit and Retain Youth (Alberta alis) [Resource]
Career professionals can work with employers to help launch the careers of young employees in a supportive way. The articles in this resource offer important context, effective practices and ways to collaborate with employers when providing career counselling to youth. This includes finding government or not-for-profit programs that offer companies incentives for hiring youth.
